HOW
TRANSFORMING BRAND
PHILOSOPHY INTO
SPATIAL IDENTITY THAT
ENRICHES THE CITY
TRANSFORMING BRAND
PHILOSOPHY INTO
SPATIAL IDENTITY THAT
ENRICHES THE CITY
SCOPE OF WORK
- Signage Concept Design
- Image Rendering & Mockup Production
- Signage Basic Design
- Material & Specification Selection
- Construction Coordination
Signage design is essential information architecture guiding people to perceive and move through spaces. Clear, intuitive signage enables us to navigate buildings and cities—reaching our destinations effortlessly.
Good signage creates flow and builds trust. It’s not about decorative flair but instant clarity—a precision in visibility and wayfinding that people understand immediately, without thinking.
Unlike flat graphics, three-dimensional signage uses texture and structure to express brand identity. Though smaller than buildings, signs carry profound meaning as real, physical touchpoints that communicate a space’s philosophy to everyone who encounters them.
Outdoor signage is an essential part of our shared cityscape. It harmonizes with surroundings and serves the public directly thereby shaping the character and cultural identity of our cities. Quality matters because signage speaks for the community.
At NOSIGNER, we read deeply into the identity of each city and facility, creating signage rooted in social purpose, public value, and resilience. We make our philosophy visible—designing information that meaningfully connects spaces, people, and the cities we share.
SCOPE OF WORK
- Signage Concept Design
- Image Rendering & Mockup Production
- Signage Basic Design
- Material & Specification Selection
- Construction Coordination
TIPS FROM NOSIGNER
KEY POINTS
IN SIGNAGE DESIGN
KEY POINTS
IN SIGNAGE DESIGN
POINT 01
DESIGNING THROUGH EXPERIENCE
Signage isn’t completed on paper; it requires experiencing spaces as users do. We walk each space ourselves, experiencing each environment through users’ eyes, noting sight lines, pause points, and natural movement patterns. This embodied, ground-level understanding shapes signage that feels effortless to navigate.
POINT 02
SIGNAGE AS CIVIC PRIDE
Signs do more than direct:they express a place’s soul. We create signage that functions beautifully while becoming part of the identity of a place, something locals point to with pride and visitors remember long after leaving.
POINT 03
DESIGNING FOR RESILIENCE
Modern signage must serve in a crisis as well as in calm. We embed emergency wayfinding seamlessly into
daily life, creating evacuation routes that don’t alarm and information systems that clarify under stress. Successful signage strengthens communities before disaster strikes.
PROCESS
NOSIGNER’S
DESIGN PROCESS
NOSIGNER’S
DESIGN PROCESS
CONCEPT
Duration: Around 1-3 months
We read a place’s unique story to discover themes worth expressing in physical form. By excavating the meaning and symbolism within spaces, we find the right language to make its invisible qualities visible and tangible.
SCOPE OF WORK
- Site Research & Movement Studies
- Concept Development
- Image Rendering & Initial Mockups
BASIC DESIGN
Duration: Around 1 month
We map signage along key routes and decision points, bringing ideas to life through renderings and prototypes. Working closely with architects and stakeholders, we ensure our designs enhance the full spatial experience.
SCOPE OF WORK
- Composite Renderings & 3D Visualization
- Architectural & Interior Coordination
- Preliminary Placement & Specifications
DETAILED DESIGN
Duration: Around 1 month
We develop precise specifications for each sign while maintaining system-wide coherence. When designs repeat across locations, we provide comprehensive documentation that ensures overall consistency without sacrificing site-specific needs.
SCOPE OF WORK
- Drawing Development
- Shop Drawings & Master Lists
- Specification Documents & Installation Planning
CONSTRUCTION SUPPORT
Duration: Varies by Project
We guide signage from design to installation, coordinating closely with contractors to align with construction schedules. Through hands-on supervision, we ensure every sign is positioned exactly and executed perfectly—honoring both design intent and craftmanship
SCOPE OF WORK
- Specification Confirmation with Contractors
- Delivery Supervision
- Installation Position & Finish Checks
- Revised Drawings & On-Site Adjustments
RESULTS
RESULTS THROUGH
SIGN DESIGN
RESULTS THROUGH
SIGN DESIGN
DESIGN CASES
“
Evolutional Creativity – Eisuke Tachikawa
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デザイン戦略
DESIGN STRATEGY
We redefine the core values of businesses and projects, crafting sharp and forward-thinking design strategies that generate new opportunities.
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ブランディング
BRANDING
We distill an organization’s philosophy into names, concepts, logos, and taglines to build cohesive and competitive brands.
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プロダクトデザイン
PRODUCT DESIGN
Beyond product development, we design solutions that address real human needs and create positive social impact.
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パッケージデザイン
PACKAGE DESIGN
Through compelling visual design, we create packaging that communicates value and purpose while balancing function and beauty, fostering brand connection, trust, and positive social impact.
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WEB・アプリ
WEB & APP
We craft interactive digital experiences that inform and empower, creating platforms that tell compelling stories to deliver value to users.
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空間・建築
ARCHITECTURE
We design spaces and architecture that embody a brand’s philosophy while embracing circular practices through local materials and waste reuse.
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広告マーケティング
ADVERTISING
We design advertising that resonates deeply by pairing sharp concepts with strategic media placement to create a genuine connection with target audiences.
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アート
ART
We elevate contemporary ideas into art, visually and intuitively expressing essential questions and philosophies about projects and brands to inspire new ways of thinking and acting.
