For three years since 2009, we were in charge of design direction for public relations materials at the Advanced Research Institute. Various designs were made conveying outlines of the facility and contents of research for the public visiting the open campus to understand easily. Firstly, for visitors, we designed a mobile sign that pointing out the locations of each building in the shape of an arrow. An enlarged floor map of each pavilion is drawn with each laboratory mapped out. It is completed with a transparent acrylic box containing one section of the research content, like a showcase box. Furthermore, we implemented various ideas to present contents and efforts of each laboratory throughout the space, such as designing the poster visually representing the open campus catchphrase, “Do you see the light?”
The metal sign is stable enough to stand against strong winds, designed to imitate an arrow sign through its shadow. Due to the characteristics of the facility, and as guidance is not required other than special occasions, it is designed to be stacked and compactly stored.