PROJECT
SHAWARA JAPAN MAI SANYI
内閣官房が主催するクールジャパン戦略の座長として「世界の課題をクリエイティブに解決する日本」というミッションと詳細な提言を策定。
HOW
Japan tana ba da
mafita masu kirkire-kirkire
ga kalubalen duniya.

Don bincika sarkakiya da tambayoyin da ba a amsa ba, mun yanke shawarar sake saita manufar "Cool Japan."
A dukkan tarurruka hudu da Tachikawa ya jagoranta, mun ba da shawarar bude tattaunawa irin ta hira. Ba a taba yin haka ba a baya, a cikin kwamitin masana da suka gabata. Don sake kimanta tushen 'Cool Japan,' muna da daraktocin fina-finai, 'yan wasan kwaikwayo, mata 'yan wasan kwaikwayo, masu fasahar Noh, 'yan wasa, da sauran wakilai da suka shiga kyauta. Ta yin haka, mun sami damar musayar ra'ayi a fili, inda yawanci matsayi zai shiga tsakani, kuma mutanen da ke cikin hadari za su haɗu.
Dangane da tattaunawar daga tarurruka, muna son saita tsari da zai iya magance matsaloli daban-daban tare da taimako daga masana'antar abun ciki, da kuma inganta Japan ga duniya. Don haka, 'Cool Japan' ya mai da hankali kan "Japan a matsayin kasa da ke ba da mafita masu kirkire-kirkire ga matsalolin duniya" a matsayin aikinsa.
Mun gane cewa masana'antar abun ciki ta Japan, wadda ta hada da anime da manga, tana da ikon share duniya. Japan zai iya amfani da karfin wannan masana'antar a matsayin hanyar magance matsalolin zamantakewa da kuma daga shi zuwa masana'antar fitarwa. Idan haka ne, ba zai iya kirkiro sabuwar masana'antar abun ciki kawai ba har ma ya gane gudummawarsa ga duniya. Ta yin haka, za mu iya samun gagarumin 'Cool Japan.'
Don sanya waɗannan ayyuka cikin aiki, mun tsara shawarar cikin matakai uku:
1. Haɓaka ci gaban cikin gida. 2. Haɗa ƙasa da ƙasa da ƙasa da ƙasa. 3. Gabatar da Japan a matsayin mai ba da gudummawa ga duniya.
Bugu da ƙari, mun shirya ayyuka tara don jikada kowace manufa.




Sanarwar Minista na Manufar Cool Japan na Japan
Sanarwar Manufar Cool Japan
Japan, Ƙasa Mai Ba da Mafita na Ƙirƙira ga Ƙalubalen Duniya
Sama da watanni 18 sun wuce tun da na ɗauki mukamin farkon minista da ke da alhakin dabarun "Cool Japan". Tun shekarun 1990s, irin waɗannan nau'o'in nishaɗin Japan kamar Japanimation, manga da wasannin lantarki an ji daɗinsu a ƙasashe da yawa, kuma abincin Japan mai daɗi da lafiya ya jawo hankalin mutane da yawa ko da yake mu, jama'ar Japan, muna rasa kwarin gwiwa da kuzari, kuma muna ƙara juyewa cikin gida saboda matsalolin tattalin arziki na dogon lokaci. Na sanya dabarun Cool Japan a matsayin motsi na zamantakewa don kowannenmu ya sake gano bangarori daban-daban na jan hankalin Japan sannan ya yada shi ga duniya. Gwamnati ta kasance tana ƙarfafa wannan motsi ta hanyar, misali, kamfen mai girma ta Firayim Minista da tallafawa ayyukan masu zaman kansu masu kyau kamar kudi ta hanyar Cool Japan Fund Inc. Tun da na ɗauki wannan mukamin minista, na ziyarci Amurka da ƙasashe da yawa a Turai da Asiya, kuma na ji sha'awar Cool Japan mai ƙarfi sosai tsakanin mutanen wurin. Hakikanin lamarin shi ne, duk da haka, tallata bangarori daban-daban na jan hankalin Japan ba tare da daidaitawa ba ya kasa mayar da hankali kan wasu maƙasudai, don haka yana raunana saƙon. Saboda haka, yanayin yanzu bai gamsu ba. An yanke shawarar gudanar da Olympics da Paralympics na 2020 a Tokyo, kuma akwai ƙarfin motsa jiki da ke tallafawa dabarun Cool Japan.
Majalisar Haɓaka Motsi na Cool Japan ta kasance tana tattaunawa kan yadda ya kamata mu ƙara ƙarfafa saƙon don kada mu rasa wannan damar. Mun gayyaci ɗan matashi mai kishi, Eisuke Tachikawa, don ya yi aiki a matsayin daraktan ra'ayi, da masu fasaha iri-iri, 'yan wasa da ƙwararrun masu ƙirƙira a gaba ba kawai a Japan ba amma har ma a duniya, don su shiga a matsayin baƙi. Tare da wasu membobin da ba a taɓa jinsu ba a gwamnati ta al'ada, mai ra'ayin mazan jiya kuma a cikin yanayi mai sako-sako, mun gudanar da tattaunawa mai aiki kuma na kuma bayyana ra'ayina yayin da nake jin daɗin damar. Ta hanyar tattaunawar mu mun gane cewa abin da ake tsammani daga Cool Japan ba kawai wasu tasirin tattalin arziki da aka samu ta hanyar gabatarwa da haɓaka al'adun Japan ba. Japan ya kware wajen fuskantar da tunkarar ƙalubale, kuma ya riga ya fara magance matsaloli da yawa, ciki har da raguwar haihuwa da tsufa, matsalolin muhalli da makamashi, da sake gina kudi da ƙasashe da yawa suna iya fuskanta nan gaba. Japan al'umma ce ta bidi'a da tun da dadewa tana shigo da samfuran al'adun waje da sassauƙa kuma ta haɓaka su a matsayin al'adarta na asali, a cikin yanayin da take ciki na ƙarancin ƙasa da rashin albarkatu. Ya kamata Japan yanzu ta jagoranci warware matsaloli masu wahala ta hanyar amfani da ƙirƙira da basira na mutanenta, don haka ta zama jagorar duniya. Za a ɗaga ƙimar alamar Japan a matsayin al'umma idan ƙasashe na duniya za su iya amfani da yanayin Japan a matsayin jagora lokacin da suke fuskantar irin waɗannan matsaloli. A wata ma'ana, ina sanarwa a nan cewa, "Japan, ƙasar da ke ba da mafita na ƙirƙira ga ƙalubalen duniya," ita ce sabuwar manufa ta Cool Japan. Bisa wannan sanarwa, na sa manyan membobin Majalisar su lissafa wasu ayyuka masu jan hankali.
Yayin da gwamnati ta aiwatar da ayyuka daban-daban a baya, shawarwarin Cool Japan da ƙwararrun masu aiki na gaba suka yi a matsayin ƙungiya ba a taɓa ganin irinsu ba. Saboda an cika su da ra'ayoyi na ƙirƙirar sababbin kasuwanci da haɓaka waɗanda suke akwai, ya kamata, ko ta yaya, ofisoshin gwamnati su yi amfani da waɗannan shawarwari a ayyukansu. Wani gagarumin nasara shine haɓaka albarkatun ɗan adam, ciki har da membobi da baƙin da suka shiga Majalisar. Muna neman ci gaban haɗin gwiwar membobi da baƙi, ta hanyar ba mu shawara da haɗin gwiwa a abubuwan da gwamnati ke aiwatar da ayyukanta. Dabarun Cool Japan ya shiga mataki na gaba. Babu ƙarshe ga haɓaka ƙimar alamar "Japan," kuma muna fatan mu ɗauki sababbin ƙalubale a gaba.
Agusta 26, 2014
Minista da ke da alhakin dabarun "Cool Japan"

WHY
Shin 'Cool Japan' da gaske mai sanyi ne?
An yi tasiri da 'Cool Britannia' —kalmar da ta shafi kafofin watsa labarai da manufofin da suka bunƙasa a al'adun Biritaniya a shekarun 1990—'Cool Japan' ta sami goyon bayan 'yan jarida na Amurka a shekara ta 2002. Ma'aikatar Tattalin Arziki, Kasuwanci, da Masana'antu ta kafa Ofishin Tallata 'Cool Japan' a shekara ta 2010. Bayan wannan, ɗaukaka dabarun 'Cool Japan' a matsayin manufar ƙasa, da nufin kama bukatu daga ƙetare don samar da damar aiki ga masana'antu masu alaƙa.
Duk da haka, al'adun ƙanana kamar manga, anime, da al'adun gargajiya kamar bukukuwan shayi, masana'antar fasaha, da kuma batsa na yara abin takaici, duk an tattauna su a matsayin wakilcin 'Cool Japan.' Sabanin saninta, ya kasance da wahala a haɓaka tausayi ga irin wannan manufa. Wannan ya kasance saboda rashin bayyananniyar falsafar abun ciki gabaɗaya, da kuma rashin hangen nesa na duniya.
A shekara ta 2014, darektan 'Cool Japan,' Tomomi Inada ya nada Shugabanmu Eisuke Tachikawa, a matsayin jagoran ra'ayi na Taron Haɓaka Motsi na 2 na Cool Japan. A baya Tachikawa ya shiga cikin shari'o'i daban-daban da suka shafi watsa masana'antar kirkire-kirkire a Asiya.Da farko kuma mafi muhimmanci, shin 'Cool Japan' da gaske yana da sanyi? Akasin haka, wane irin manufa ne zai yi tasiri akan masana'antu na Japan, don a lura da su a matsayin masu sanyi?
WILL
Memes da aka kirkira daga
shawarar
na tsaran yanzu.
Shirin 'Cool Japan', da aka sanar tare da sanarwar manufa daga Minista Inada, ya sami yabawa sosai daga jami'an gwamnati da ma'aikatan kirkire-kirkire. Ko da yake akwai babban fatan ci gaba na gaba, sake fasalin majalisar ministoci ya faru jim kadan bayan sanarwar. Abin bakin ciki, wannan ya haifar da canjin Minista wanda ke da alhakin 'Cool Japan.' Sakamakon haka, ya kasance akwai babban gibi tsakanin shirin abun ciki da takamaiman manufofi. Duk da haka, tun 2014, abubuwa kamar "JAPAN HOUSE" sun zama tushen kasuwanci ga Ma'aikatar Harkokin Waje, a halin yanzu suna ci gaba a birane uku na waje. Tare da SDGs da ke ci gaba a cikin duniyar masana'antu, mun yi imani cewa wannan shirin bai kasance maras muhimmanci ba. A yanzu muna aiki a kan ayyuka daban-daban da ke inganta hanyoyin magance matsaloli da karfin kirkire-kirkire, kamar "Tokyo Bousai."
Haka kuma, an kirkiro memes ta hanyar 'Cool Japan' da aka canza kuma har yanzu yana kiyaye manufarsa a yau. Har yanzu mun yi imani cewa wannan shirin yana da amfani ba kawai don inganta abun ciki a Japan ba har ma ga gabaɗayan gyare-gyaren gudanarwa a nan gaba. Da fatan za ku kalli cikakken rubutun da aka ɗora a ƙasa.










































































INFORMATION
- What
- COOL JAPAN PROPOSAL
- When
- 2014
- Where
- Japan
- Scope
- Edition / Concept Development / Infographics
CREDIT
- Art Direction
- NOSIGNER (Eisuke Tachikawa)