PROJECT
OLIVE
An ƙaddamar da shafin yanar giman bayani na taimakon bala'i bayan sa'o'i 40 bayan babban girgizar ƙasa ta Gabas Japan, wanda ya kai ga miliyoyin masu amfani.
HOW
Wani wiki da ke kawo
zane-zane don tsira
ga wadanda bala'i ta shafa.
Bayan girgizar kasa ta Babban Gabashin Japan ta afku, mun zazzage intanet don ganin ko akwai wani abu da za mu iya yi, kuma mun gano cewa mutane da yawa da suke son taimakawa wadanda abin ya shafa a yankunan da suka shafi sun kasance suna yada bayanai da kansu. Duk da haka, saboda yanayin intanet a matsayin babban teku na bayanai, duk wani ilimi da kwarewar da zai iya zama mai amfani a lokutan bala'i za su bace nan da nan idan ba mu kirkiro wurin ajiya na wannan bayani ba.
Wannan ya sa mu kirkiro wiki don tattarawa da raba bayanai da ke da amfani lokacin da bala'i ya afku. Mun sanya wa wannan gidan yanar gizon suna OLIVE, wanda ya haɗa "O" (fitowar rana a cikin tutar Japan) da "LIVE" tare da fatan cewa zai zama kamar kiran tattaruwa ga Japan. Gidan yanar gizan yana tattara ra'ayoyi daga ko'ina a duniya kan yadda za a yi abubuwa masu mahimmanci don rayuwa a yankin bala'i da ba shi da kayayyaki ta amfani da kayayyaki daga kewaye. OLIVE ya jawo dubban shafuka miliyan 1 a cikin makonni uku kawai, wanda a lokacin an kiyasta cewa bayanansa sun yi nasarar yaduwa ga mutane sama da miliyan 10 saboda Ma'aikatar Lafiya, gidajen talabijin, da jaridu.
OLIVE ya kasance an fassara shi zuwa Turanci, Sinanci, da Koriyanci tare da taimakon masu sa kai, kuma ya ci gaba da fadada a matsayin bayanan taimakawa bala'i wanda ya dogara da iliminmu na hadin kai.
VOICE
OLIVE = ● (jajayen rana na Japan) + LIVE ("Rayuwa ta ci gaba!"). Wannan saƙo ne mai tsabta da ƙarfi ga waɗanda girgizar ƙasa ta Great East Japan ta shafa—da kuma ga duk wanda ya tallafa musu. Wannan shi ne abin da na ji na farko lokacin da na haɗu da OLIVE.
Eisuke Tachikawa yana da hanyar ɗaukar "zane"—filin da sau da yawa yana haɗuwa kawai da abubuwa na zahiri ko na gani—ya ɗaga shi zuwa wani abu mai girma, wani abu da ke gudana cikin 'yanci zuwa hanyoyin tunaninmu, rayuwarmu ta yau da kullum, har ma da yadda muke zama.
Na fara haɗuwa da shi a watan Satumba 2021 a bikin lambar yabo ta Phase Free Award, kuma mun haɗu sau da yawa bayan haka ta hanyar aiki. Yawan sanina da shi, haka nake ƙara sha'awar ra'ayoyinsa. Wannan ya sa na karanta
Evolutional Creativity. Na ji daɗi sosai da yadda ya haɗa tsakanin juyin halitta da ƙirƙira na ɗan adam, ya tsara shi cikin tsari mai ma'ana. A gare ni, wanda ya daɗe yana bincike, hanya ce mai cike da basira da dacewa. Kwafina—mai shafuka sama da 500—ya ƙare cike da rubutun ja daga murfin zuwa murfin.
Haka dangantakarmu ta fara. Kuma duk da matsayinsa a matsayin babban mai zane, na yi mamakin yadda ake iya kusantar da shi, da kuma kulawar da yake nuna ga mutanen da ke kewaye da shi.
Yanzu muna shiga zamanin da ba koyaushe ake sani abin da yake "daidai" ba. Amma abin da babu shakka a kai shi ne cewa muna fuskantar ƙalubale na gaske—ko a cikin mayar da martani ga bala'i, canjin yanayi, ko wasu batutuwa masu gaggawa. Ikon zane yana da wani abu da zai bayar a nan. Eisuke Tachikawa da NOSIGNER sun nuna mana girman wannan yuwuwar. Ina fatan ganin nisa da za su kai daga nan.
Cibiyar Bincike ta Duniya na Kimiyyar Bala'i (IRIDeS), Farfesa a Jami'ar Tohoku
Osamu Murao
WHY
Ranar
bala'i mafi girma
a tarihi.
Girgizar Babbar Gabashin Japan ta afku da karfe 2:46 na yamma a ranar 11 ga Maris, 2011. Girgizar kasa mafi karfi da aka yi rikodin a Japan mai girman 9.0, ta haifar da babbar barna ta tattalin arziki da bala'i na halitta ya taɓa haifarwa a tarihin duniya. Gabar tekun gabashin Japan, inda mutane da yawa ke zaune, ya lalace sakamakon babban tsunami wanda ya bar mutane 18,425 sun mutu ko kuma ba a san inda suke ba. Hadarin da ya faru a tashar makamashin nukiliya ta Fukushima ya kuma tilasta wa mazauna yankin da yawa su bar gidajensu.
Bayan babbar bala'i a duniya a karni da ya gabata, mun ji cewa dole ne mu ba da taimako nan take ga wadanda bala'i ta shafa wadanda suka sami kansu ba tare da wani hanyar rayuwa ba. Ya yi kama da cewa ba komai da za mu iya yi da iyawarmu ta zane-zane, amma mun yi imani cewa wadannan yanayi masu wahala ne suka kunna yiwuwar kirkire-kirkire na mutum.
Girman girgizar ƙasa ta Babban Gabas Japan
Isasshen bayanan gwamnati
WILL
Daya daga cikin
manyan ayyukan shirye-shiryen
bala'i na duniya.
Littafin OLIVE ya buga ne a watan Satumba 2011 kuma ya ci gaba da zama babban mai saye na dogon lokaci, yayin da 2013 ya ga ƙirƙirar kayan kariya daga bala'i
Waɗannan ayyuka daban-daban da OLIVE ya haifar da sun lashe sama da lambobi 20 na daraja a Japan da kuma ƙasashen waje, ciki har da DFA Grand Award, DIA Intelligence Award, da GOOD DESIGN Gold Award.
Har ma yanzu, bayanan da muka yada suna zama muhimmiyar hanyar nema duk lokacin da bala'i ke afkawa ƙasashe a duniya. Wannan yunƙuri, wanda ba safai ba ko da a ma'aunin duniya, ya yi nasarar nuna ikon ƙira a lokutan bala'i kuma ya zama babban aiki a tarihin ƙira wanda ya shiga littattafan makarantar sakandare.
Yayin da babban girgizar ƙasa ta Gabashin Japan da kuma ambaliyar ruwa da ta haifar ta jawo babbar barna a tarihi, mun kuma shaida karuwar bala'o'i da sauyin yanayi ya haifar a shekarun baya-bayan nan. Barnar da ta karya rikodin da guguwa, typhoons, da ruwan sama mai tsananin gaske daga yankunan hazo na layi ke haifarwa kowace shekara a sassa da dama na duniya. A zamanin da ba mu da wani zaɓi sai mu rayu tare da bala'o'in da tsananin ƙarfin yanayi ke haifarwa, kariya daga bala'i za ta yi muhimmanci fiye da kowane lokaci.
Za mu ci gaba da amfani da ƙarfin ƙirar sadarwa don wayar da hankalin kariya daga bala'i ta hanyar nishaɗi da sauƙin samun dama, da kuma tabbatar da cewa mutane da yawa sun shirya don kare rayukansu da na ƙaunatattunsu a lokacin gaggawa.
INFORMATION
- What
- OLIVE
- When
- 2011
- Where
- Sendai, Japan
- Scope
- Branding / Branding Strategy / Logo / Naming / Illustration / Edition / Infographics / Web and Front End / Book cover and inner page design / Exhibition / Concept Development
- Award
- BP Nikkei Design Smart Design Award Grand Prize “To Know” Category Award(2012)
- Japan Sign Design Award「いのちを守るアイデア巡回展」(2012)
- Golden A’ Design Award in Social Design Category(2021)
- SDGs
CREDIT
- Art Direction
- NOSIGNER (Eisuke Tachikawa)
- Graphic Design
- NOSIGNER (Eisuke Tachikawa)
- Web Design
- NOSIGNER (Eisuke Tachikawa), OLIVE SUPPORTER
- Manager
- OLIVE PROJECT, OLIVE SUPPORTER
