TO DESIGN BEYOND WHAT IS INVISIBLE.

 

THE WORD ‘DESIGN’ ORIGINATES FORM THE LATIN WORD ‘DESIGNARE’,
MEANING ‘MAKING SIGN’. 

EISUKE TACHIKAWA, THE FOUNDER OF NOSIGNER, DISCOVERED A CONTRADICTION HERE: THE ORIGINAL MEANING OF DESIGN ONLY FOCUSES ON VISIBLE ELEMENTS.
HOWEVER, THE VOID OF THE INVISIBLE IS AN ESSENTIAL PART OF DESIGN IN THE CURRENT AGE. HE DELVED FURTHER INTO ABSTRACTING THE WORD AND REDEFINED IT AS ‘NOSIGN’, EXPRESSING THE INVISIBLE SIDE OF DESIGN.NOSIGNER INVESTIGATES THE WORLD BEYOND FORM, THE INVISIBLE BACKGROUND OF DESIGN.

THE DESIGN FIRM NOSIGNER HAS ALREADY ACHIEVED INTERNATIONAL ACCLAIM WITH OVER 30 DESIGN AWARDS FOR BOTH HIS DESIGN WORK AND PHILOSOPHY.